Clarins Double Serum debuted for a select group of media types in San Francisco on February 22, 2013, at Macy’s Union Square. Clarins, one of the best plant-based brands in the beauty industry, created its new anti-aging product Double Serum Hydric + Lipidic System using 20 plant extracts. The formula is designed to improve skin’s elasticity and nourish the skin, both internally and externally.
The packaging, two tubes within a bottle, is designed to separate the water-based (Hydric) serum from the oil-based (Lipidic) serum. It keeps both serums fresh and dispenses a balanced ratio of each to ensure both products come into contact with each other only upon usage. The Hydric + Lipidic System mimics skin’s natural water and fat balance.
Red Carpet Bay Area, along with a sophisticated group of local style and beauty bloggers, was invited to Macy’s Union Sqaure for the launch of Clarins Double Serum. Check out the product video: