Zoe Bikini on the Red Carpet

Zoe Bikini on the Red Carpet

Zoe Bikini on the Red Carpet

It was cold outside but it got hot inside when models in bathing suits from Zoe Bikini walked the runway, atop the Westin St. Francis Hotel. The fashion show, created and choreographed by Charleston Pierce, was a benefit for the Fashion Your Mind Organization.

About those bikinis designed by Zoe Magee for her company Zoe Bikini.  Zoe Bikini has been in existence in San Francisco since the 1990s. Zoe says that over the years it became clear to her: “Women need options. They need to try on — sometimes more than 50 bathing suit combinations — before they find just one suit.”  And still, adjustments need to be made. Zoe has a small shop at 3386 18th Street, in San Francisco’s Mission District, where she provides personal service.

In addition to Zoe Bikini, the Fashion Your Mind show featured collections from Gelareh Alam, Karen CaldwellNaracamicie and Miss G Designs. Watch the show — the runway presentation, the party, and behind the scenes — as seen on Red Carpet Bay Area’s 2011 premiere episode:

Video credits: MBL Media Productions Executive Producer: Marybeth La Motte; Writer & Producer: Jan Mabry; Associate Producer: Cori Miller; Director of Photography: Zack Heene; Editor: Joanna Hidalgo; Hair & Makeup: MilVali Salon, San Francisco; Wardrobe Stylist: Sandy Mandel; Intern: Marlisha Walton; Special Thanks: Toni Wolfson, Daniels & Wolfson; NaraCamicie San Francisco; Margaret Lawrence