Marybeth La Motte, CEO, MBL Media Productions
Photo by Ryan McGuire
Luxury Daily Women to Watch 2016 — In marketing and fashion I am always on the lookout for women at the top. I want to know who is doing what, the next big thing and the latest trends in the ever-changing luxury market. Today, Mickey Alam Khan, editor in chief of Luxury Daily, announced 25 Luxury Women to Watch in 2016. The list honors women executives with influence in luxury marketing, retail, media and digital. Honorees share qualities such as dedication to craft, ambition, leadership potential and education in the field. Visit Luxury Daily for the entire list; below are five (in alphabetical order):
Catherine Bennett, senior vice president and managing director, IMG Fashion, New York
IMG Fashion produces, markets and builds partnerships with the international fashion community. Its various properties, include industry fashion weeks, governing associations, designer discovery platforms and consumer focused festivals. “Working with so many creative people, there is never a lack of ideas, says Bennett. “In the end, however, it’s my job to take those exciting and interesting ideas and discern how they can be practically applied to our business.”
Jennifer Catto, senior vice president of integrated marketing, Evolve Media, New York
Evolve Media creates content and ad solutions, helping brands reach millions of readers. Catto builds custom content and programs that balance editorial points of view with a brand’s core values, and resonate with more than 100 million global consumers each month.
Stephanie Horton, chief marketing officer, Farfetch, London
Farfetch is a global community — from Paris, New York and Milan to Bucharest, Riyadh and Seattle — of some 300 fashion boutiques united in one e-commerce website. Orders are delivered directly from the boutique to the consumer. Horton is responsible for developing and executing the global marketing and communications strategy, including global press, strategic partnerships, editorial, market strategy, advertising, VIP and social media.
In 2016, Horton plans to focus on extending Farfetch’s international footprint in markets such as Africa, Malaysia, Korea, Turkey and Mexico.
Rania Sedhom, managing partner, Sedhom Law Group, New York
Sedhom works with luxury brands, builders and architects, e-commerce and app specialists, helping them monetize and navigate the ever-changing legal landscape. She calls hers A Bespoke Law Firm, a term borrowed from the luxury fashion industry.
Sarah Watson, vice president of social commerce, Net-A-Porter Group, London
Watson launched Net-A-Porter’s The Net Set in May 2015. She oversees everything from the app design to the marketing and editorial. The Net Set is the first social network that belongs exclusively to a luxury retailer. The app lets consumers shop with like-minded others, globally. It uses image-recognition technology so you can capture any color, pattern or texture, and it will find items to match.